Veterans Home Loan Amphitheater: The Complete Guide to Virginia Beach’s 20,000-Seat Venue
Featured Snippet Answer: The “Veterans Home Loan Amphitheater” is the Veterans United Home Loans Amphitheater at Virginia Beach, a 20,000-capacity outdoor concert venue at 3550 Cellar Door Way, Virginia Beach, VA 23456. It opened in 1996 with 7,500 reserved seats and 12,500 lawn spaces. It is cashless, has a clear-bag policy, and is operated by Live Nation.
Quick Facts
| Item | Details |
|---|---|
| Official Name | Veterans United Home Loans Amphitheater at Virginia Beach |
| Common Search Name | Veterans Home Loan Amphitheater (shortened or misremembered) |
| Location | 3550 Cellar Door Way, Virginia Beach, VA 23456 |
| Capacity | 20,000 total: approximately 7,500 reserved seats + 12,500 lawn |
| Opened | 1996 |
| Operator | Live Nation |
| Former Names | GTE Virginia Beach Amphitheater (1996–2005); Verizon Wireless Amphitheater (2005–2010); Farm Bureau Live (2011–2015) |
| Payment Policy | Cashless venue; card and mobile payments only |
| Bag Policy | Clear bags up to 12″ x 6″ x 12″; small clutches up to 6″ x 9″ |
| Accessibility | ADA seating, accessible parking in Lots A and B, accessible restrooms and concessions |
| Official Website | virginiabeachamphitheater.com |
What Is the “Veterans Home Loan Amphitheater”?
The “Veterans Home Loan Amphitheater” is a common shorthand for the Veterans United Home Loans Amphitheater at Virginia Beach, the largest permanent outdoor music venue in southeastern Virginia and northeastern North Carolina. The venue is owned by the Virginia Beach Economic Development Authority and leased and operated by Live Nation.
The name often gets shortened in conversation and search to “Veterans Home Loan Amphitheater,” dropping “United.” The official name includes “United” because the naming rights belong to Veterans United Home Loans, a VA-focused mortgage lender. The venue itself is not a VA facility and is not operated by the Department of Veterans Affairs. It is a commercial concert amphitheater with a corporate naming sponsor.
This distinction matters for anyone searching for VA home loan information: the amphitheater is an entertainment venue, not a government benefits office. Veterans seeking VA loan guidance should contact VA.gov or an accredited lender, not the amphitheater box office.
Where Is the Amphitheater Located?
The venue is at 3550 Cellar Door Way, Virginia Beach, VA 23456. It sits near the intersection of Princess Anne Road and Independence Boulevard, about 11 miles from the Virginia Beach Oceanfront and Boardwalk. The location is inland, not directly on the beach, which is why the venue has ample surface parking.
Directions and Access
From downtown Norfolk: Take I-264 East toward Virginia Beach, exit at Independence Boulevard, and follow signs to Cellar Door Way.
From the Oceanfront: Take Virginia Beach Boulevard (US-58) west, then turn onto Independence Boulevard.
From Naval Station Norfolk: Take I-564 to I-64 East, then I-264 East to Independence Boulevard.
Rideshare: Designated drop-off and pick-up zones operate on show days; follow staff directions.
The venue is roughly 20–30 minutes from most of Hampton Roads, depending on traffic. On major show nights, expect congestion near the Independence Boulevard exits beginning several hours before gates open.
Venue History and Name Changes
The amphitheater opened in 1996 with 7,500 reserved seats under a pavilion and 12,500 general admission lawn spaces. It has operated under several naming-rights agreements, which explains why longtime residents may use different names for the same venue.
| Years | Name |
|---|---|
| 1996–2005 | GTE Virginia Beach Amphitheater |
| 2005–2010 | Verizon Wireless Amphitheater at Virginia Beach |
| 2011–2015 | Farm Bureau Live at Virginia Beach |
| 2016–present | Veterans United Home Loans Amphitheater at Virginia Beach |
Veterans May Qualify for Extra Benefits
Check available financial assistance, healthcare programs and other opportunities that may apply to you.
Check EligibilityIn March 2010, the venue briefly dropped its corporate prefix and was known simply as the “Virginia Beach Amphitheater” before the Farm Bureau naming rights took effect in 2011. In January 2016, Veterans United Home Loans acquired the naming rights, and the venue has carried that name since.
The venue has hosted major acts across genres, including Dave Matthews Band, Aerosmith, Bruce Springsteen, Pearl Jam, and many country, rock, pop, and hip-hop artists. It hosts up to 40 events per year.
Seating and Capacity: Reserved vs. Lawn
The amphitheater holds 20,000 guests in two main seating areas: a covered reserved section and a general admission lawn. Choosing between them is the most important ticket decision.
Reserved Seating
The reserved section has approximately 7,500 permanent seats close to the stage and under a canopy. Reserved seats offer a guaranteed spot, protection from light rain, and a more direct view of the stage. Prices are generally higher than lawn tickets and vary by section and row.
Lawn Seating
The lawn holds approximately 12,500 guests on a first-come, first-served basis. Lawn tickets are general admission, meaning your ticket may show a seat number for administrative purposes, but seating is not assigned. Early arrival secures better lawn positions.
Lawn chairs are not permitted to be brought in from outside. The venue rents small lawn chairs inside for $10 per seat and sells official event blankets. Blankets and small beach towels are allowed.
Premium Lawn: Flight Deck
The Flight Deck is a premium lawn upgrade priced at $30 per person. It provides access to a private central viewing area, an exclusive bar, and portable restrooms. This option suits guests who want lawn energy with fewer crowds and shorter lines.
VIP Club
The VIP Club is located in Lake Plaza and costs $54 per person. It includes a private bar, wait staff, exclusive food options, and upgraded facilities. VIP Club access is separate from seating and can be added to a ticket.
Seating Comparison Table
| Seating Type | Capacity | Assigned? | Cover | Typical Price Level | Best For |
|---|---|---|---|---|---|
| Reserved Pavilion | ~7,500 | Yes | Canopy | Higher | Guaranteed seat, weather protection |
| General Admission Lawn | ~12,500 | No (first-come) | Partial canopy at rear | Lower | Budget, flexible, group seating |
| Flight Deck (lawn upgrade) | Limited | Private area | Open lawn | +$30 | Premium lawn experience |
| VIP Club (add-on) | Limited | N/A | Indoor club | +$54 | Private bar and upgraded amenities |
Rules and Policies: What You Can and Cannot Bring
The amphitheater enforces a clear-bag policy, a cashless payment policy, and a prohibited-items list. Rules can change by event, so always check the Live Nation listing for your specific show before you go.
Bag Policy
Clear bags are allowed up to 12″ x 6″ x 12″.
Small clutch bags are allowed up to 6″ x 9″.
All bags are inspected at entry. Clear bags move through security faster.
Non-clear bags larger than 6″ x 9″ are prohibited.
Permitted Items
Clear bags within size limits.
Small clutch bags within size limits.
Nonprofessional cameras without detachable lenses.
Food in a clear Ziploc bag up to one gallon.
Factory-sealed water up to one gallon.
Small blankets or beach towels.
Small umbrellas.
Prohibited Items
Weapons of any kind.
Outside alcohol.
Illegal drugs.
Glass containers.
Drink cans.
Laser pointers.
Pets and animals (service animals excepted).
Fireworks.
Drones.
Lawn chairs.
Any item deemed dangerous by event staff.
Cashless Venue
The amphitheater is cashless. All outlets accept debit cards, credit cards, or mobile payments. A cash-to-card exchange facility is available on-site for guests who bring cash.
Smoking and Vaping
Smoking, including e-cigarettes and vapes, is prohibited in the reserved section. Smoking may be permitted in designated areas or the general admission lawn, subject to event rules. Check with staff on the day of the show.
Children and Age Policies
Children under two years old are admitted free. Certain shows are designated “family specials,” allowing one child age 12 or under free lawn admission with each adult ticket holder. Most events are all-ages, but some shows may have age restrictions listed on the event page.
Parking at the Amphitheater
Parking is included with most event tickets, and the venue has five dedicated parking lots adjacent to the amphitheater. Lots typically open one hour before the scheduled gate time. General admission parking is included with your ticket; premium or closer parking may be available for an additional fee.
Parking Tips
Arrive early. The lots closest to the venue fill first, and traffic on Independence Boulevard backs up on major show nights.
Follow signage. Parking attendants direct vehicles to available lots; do not park in undesignated areas.
Rideshare. Use designated rideshare zones rather than arranging pickups on adjacent roads.
Accessible parking. Accessible spaces are available in Lots A and B.
Accessibility and ADA Seating
The venue provides ADA seating, accessible parking, accessible restrooms, and accessible merchandise and concession stands. Guests with accessibility needs can purchase ADA tickets in reserved sections and arrange interpreter services through the box office.
Key Accessibility Details
ADA seating is available in reserved sections of the main seating area.
Accessible parking is in Lots A and B.
Restrooms, outlets, and merchandise stands are fully accessible.
Interpreter services and other accommodations can be arranged by contacting the box office.
Event staff are available throughout the venue to assist guests.
Guests who need wheelchair-accessible seating should purchase ADA tickets in advance and contact the box office at (757) 368-3000 for specific arrangements.
The Military and Veteran Connection
The amphitheater’s name reflects a corporate sponsorship by Veterans United Home Loans, a mortgage lender that specializes in VA home loans. The venue itself does not provide VA benefits, but its name makes it a frequent reference point for veterans and military families in Hampton Roads.
Why “Veterans Home Loan” Appears in the Name
Veterans United Home Loans purchased naming rights in 2016. The company is a private lender, not a government agency. VA home loans are guaranteed by the U.S. Department of Veterans Affairs but are issued by private lenders like Veterans United, banks, and credit unions.
For veterans, the name is a reminder that VA loan benefits exist, but the amphitheater is not a resource center. Veterans with questions about VA loans, COE (Certificate of Eligibility), funding fees, or VA refinancing should visit VA.gov or contact an accredited lender directly.
Nearby Military Installations
The amphitheater is in Hampton Roads, one of the largest military concentrations in the United States. Nearby installations include:
Naval Air Station Oceana (Virginia Beach) — approximately 10–15 minutes away.
Naval Station Norfolk (Norfolk) — approximately 25–35 minutes away.
Joint Base Langley-Eustis (Hampton/Newport News) — approximately 40–50 minutes away.
Norfolk Naval Shipyard (Portsmouth) — approximately 30–40 minutes away.
Military members and veterans stationed in the region are a significant part of the venue’s audience. The amphitheater does not publish a standing military discount, but individual events or promotions may offer military pricing. Check the specific event page or Live Nation listing for details.
How to Buy Tickets
Tickets are sold through Ticketmaster and Live Nation, with electronic delivery via mobile app or email. Physical tickets are not sent unless specifically noted on the event page.
Step-by-Step Ticket Purchase
Go to the official venue page (virginiabeachamphitheater.com) or the Live Nation/Ticketmaster listing for the specific show.
Select your event from the schedule.
Choose your seating type: reserved pavilion, general admission lawn, Flight Deck, or VIP Club add-on.
Complete checkout with a debit card, credit card, or mobile payment.
Access your tickets through the Ticketmaster app or email. Have them ready before you arrive at the gate.
Box Office
The box office is on-site at 3550 Cellar Door Way. Hours vary by event; on show days, the box office typically opens at 10:00 AM. Advance tickets are also available online. For accessibility questions or box office hours, call (757) 368-3000.
Avoiding Ticket Scams
Buy only from official sources: Ticketmaster, Live Nation, or the venue box office. Third-party resale sites carry risk, especially for electronic tickets. If a deal looks significantly below face value, verify the seller and the ticket transfer method before paying.
Nearby Hotels and Lodging
The amphitheater is surrounded by hotels in the Virginia Beach Town Center, Princess Anne, and Oceanfront areas. Rates rise sharply on major concert weekends, so book early.
| Hotel | Approximate Distance | Area |
|---|---|---|
| Home2 Suites by Hilton Virginia Beach Princess Anne | ~1.8 km (about 1 mile) | Princess Anne |
| Residence Inn by Marriott Virginia Beach Town Center | ~7.6 km (about 5 miles) | Town Center |
| Candlewood Suites Virginia Beach Town Center | ~9 km (about 5.5 miles) | Town Center |
| Oceanfront hotels (various) | ~11 miles | Virginia Beach Oceanfront |
Sources: hotel proximity data.
For military travelers, lodging options near Naval Air Station Oceana and Naval Station Norfolk may offer government-rate rooms subject to availability. Confirm eligibility and rates directly with the hotel.
Common Mistakes to Avoid
Most problems at the amphitheater come from outdated assumptions or unfamiliarity with the venue’s policies.
Bringing a lawn chair. Lawn chairs are prohibited. Rent one inside for $10 or bring a blanket.
Bringing a large non-clear bag. The clear-bag policy is enforced at the gate. Non-clear bags larger than 6″ x 9″ are turned away.
Bringing cash. The venue is cashless. Bring a card or mobile payment method, or use the on-site cash-to-card exchange.
Arriving late and expecting close parking. Lots open one hour before gates; early arrival improves parking and lawn positioning.
Assuming the venue is on the beach. It is inland, about 11 miles from the Oceanfront. Plan travel time accordingly.
Confusing the amphitheater with a VA facility. The name reflects a sponsor, not a government office. VA loan questions go to VA.gov, not the box office.
Buying from unofficial resellers. Use Ticketmaster, Live Nation, or the box office to avoid counterfeit or invalid tickets.
Common Questions
1. What is the Veterans Home Loan Amphitheater?
It is the commonly shortened name for the Veterans United Home Loans Amphitheater at Virginia Beach, a 20,000-capacity outdoor concert venue at 3550 Cellar Door Way, Virginia Beach, VA 23456. It opened in 1996 and is operated by Live Nation.
2. Is the amphitheater affiliated with the VA?
No. The venue is a commercial concert amphitheater. Its naming sponsor is Veterans United Home Loans, a private VA-focused mortgage lender. It is not a Department of Veterans Affairs facility and does not provide VA benefits or loan services.
3. How many people does the amphitheater hold?
The venue holds 20,000 people: approximately 7,500 in covered reserved seating and 12,500 on the general admission lawn.
4. Can I bring a lawn chair?
No. Outside lawn chairs are prohibited. The venue rents small lawn chairs inside for $10 per seat. Blankets and small beach towels are allowed.
5. Is the venue cashless?
Yes. All outlets accept debit cards, credit cards, or mobile payments. A cash-to-card exchange facility is available on-site.
6. What bag can I bring?
Clear bags up to 12″ x 6″ x 12″ and small clutches up to 6″ x 9″ are allowed. All bags are inspected, and oversized bags are denied entry.
7. Is parking included with tickets?
General admission parking is included with most tickets, and the venue has five dedicated lots. Premium parking may be available for an additional fee.
8. Does the amphitheater have ADA seating?
Yes. ADA seating is available in reserved sections, accessible parking is in Lots A and B, and restrooms, concessions, and merchandise stands are accessible. Interpreter services can be arranged through the box office.
9. What was the amphitheater called before?
It has been known as the GTE Virginia Beach Amphitheater (1996–2005), Verizon Wireless Amphitheater (2005–2010), Farm Bureau Live (2011–2015), and Veterans United Home Loans Amphitheater (2016–present).
10. How far is the amphitheater from the Virginia Beach Oceanfront?
It is approximately 11 miles from the Oceanfront and Boardwalk, roughly a 20–30 minute drive depending on traffic.
11. Does the venue offer military discounts?
The venue does not publish a standing military discount. Some individual events or promotions may offer military pricing. Check the specific event page or Live Nation listing before purchasing.
12. Can I bring my own food and water?
Yes, within limits: food in a clear one-gallon Ziploc bag and factory-sealed water up to one gallon per person are permitted. Outside alcohol and glass containers are prohibited.
Key Takeaways
The “Veterans Home Loan Amphitheater” is officially the Veterans United Home Loans Amphitheater at Virginia Beach, at 3550 Cellar Door Way.
It holds 20,000 people: about 7,500 reserved seats and 12,500 lawn spaces.
It opened in 1996 and is operated by Live Nation; it is owned by the Virginia Beach Economic Development Authority.
The venue is cashless, enforces a clear-bag policy, and prohibits outside lawn chairs.
General parking is included with most tickets; accessible parking is in Lots A and B.
ADA seating and services are available; call (757) 368-3000 for accommodations.
The venue is about 11 miles from the Oceanfront and near major Hampton Roads military installations.
The name reflects a corporate sponsorship by Veterans United Home Loans, not a VA government office.
Buy tickets only through Ticketmaster, Live Nation, or the box office.
Official Resources
Venue Official Website: virginiabeachamphitheater.com
Venue Rules and Policies: virginiabeachamphitheater.com/farm-bureau-live-rules
Seating Chart: virginiabeachamphitheater.com/farm-bureau-live-seating-chart
Live Nation Venue Listing: livenation.com
U.S. Department of Veterans Affairs — VA Home Loans: va.gov/housing-assistance/home-loans
USA.gov — Veterans Benefits: usa.gov/veterans-benefits
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